Have you ever wondered what kind of Facebook Ads your competitors are running? Facebook has recently provided a free and SUPER EASY way to spy on your competition. You can now go to any persons Facebook Page and see all of the ads they are currently running.
How crazy is that?
This tool was mainly created to show users what active ads brands were using, but it also gives marketers the advantage to spy on their competitors' ads and learn what types of ads they are running to their audience.
I'm going to show you a simple step by step guide on how to see any ads your competitors are running on Facebook.
You start by going to Facebook and finding your favorite competitors page.
On the left side of the page click on "Info and Ads."
On this screen, you will see every active ad that is running for the Facebook Page. If no ads running from that fan page, you will see a message that says they’re not running any ads.
In the example below, you are only seeing the ads that are running for the United States. If you want to look at the different ads they are running for each country, all you have to do is change the location from the list.
And that's it! It's a super simple process that can give you so much insight on what other marketers are doing. This also gives you the opportunity to see what kinds of landing pages your competitors are sending traffic to.
This may be one of the easiest advertising research tools ever created!