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Did you know that content marketing will cost you 62% less than conventional marketing but yields around 3 times as many leads? Content strategy refers to the management of any form of media that you own and create. Be...
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Creating content can be complicated. And it can feel like a lot of pressure to be responsible for creating so many different types of content. Especially, when you hear all of the smartest content strategist saying...
What Is Mindshare? Mindshare is when somebody asks you a question, it's whatever comes to your mind first. Mindshare is when you think about a soda which soda do you think about? Do you think of Coke or Pepsi? Or when...
When you look at your audience on social media, there are hundreds if not thousands of different types of people who follow and like us on social media. Each one of those people need to see different types of content...
Content marketing gives you a way to serve and give back to your audience. Content marketing allows you to do something once and have it serve and repay you for many years in the future. To have a successful content...
Sometime back in the 90s, when webinars first got started, people were excited to use them because of how convenient it was to connect with anyone around the world in real-time. Educators, business owners, and...
